One thing that I really believe in is to build a community type site. Make everybody feel like they’re part of the community, encourage them to join in, and talk back to them when you can!
What do I mean by that? Well when people participate in your blog by leaving comments, respond to them! Engage them in conversation. Don’t just ignore them. Some people feel that they write a blog post, and they’re done. They’ve done their job. Now other people can come and leave comments, but the job of the blog author is finished. Well, I don’t see it that way. The more you respond to your commenters, the more they feel like they’re part of the site. Engage them, challenge them, when you do this. They’ll come back for more.
Take a look at the graphic above. This is a screen capture from the control panel of one of my other blogs. Over on the right side, where you see the little gray area with the number inside that shows how many comments were left on each particular post. So if you notice the post at the top got 54 comments, followed by 29, followed by 6, by 33, 29, 103, 28 and again in 28. What is that 6 doing in there? It’s been a long time since I’ve only had six comments on any post. So, how did this happen?
Well, on a particular day that this post went public, I was really busy and I was unable to respond to the comments. As you can see that man little interest from my readers.
So, do you want people to participate on your blog? Leave comments? Keep coming back to check what’s new? Well, you need to engage your readers than! Respond to their comments, let them know what you think!
I know people who have blogs, and a lot of them complain to me that nobody participates on their blog. Nobody comments. It just seems dead. Well, at times I left comments on their blogs, and there was no response. I kept going back to see if they responded to what I said, but nothing. So, after a while, I just quit going there at all. So in my eyes, their blog did die, at least for me, it did.
The graphic above tells the whole story. If you engage your readers, they’ll be back for more. If you start getting a few more comments like that, more readers will join in. It’s a never-ending circle. The participation on your site just keeps growing.
Don’t let your site die! Engage your readers.